Merchandise Design and Web Design for a monster Truck Festival
I wanted to design a website for a fictional monster truck festival that would take place in Dallas, Texas. The colors I chose were bright, bold and in your face just like how I would imagine for a monster truck festival. I wanted the design to be more playful and modern looking then what it would be when you go and look at other monster truck festivals websites and you see their branding.
Merchandise Design
![adewey_shorttermidentity_Page_01.jpg](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/1718150399932-78OBDQBYSK9H4IWZIVQZ/adewey_shorttermidentity_Page_01.jpg)
![adewey_shorttermidentity_Page_02.jpg](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/85e568c9-2a9b-48e2-b5f8-5f859bc0b2ce/adewey_shorttermidentity_Page_02.jpg)
![adewey_shorttermidentity_Page_03.jpg](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/1718150440068-32KK0NER518CIC31PRFL/adewey_shorttermidentity_Page_03.jpg)
![adewey_shorttermidentity_Page_04.jpg](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/c2b2e265-5121-4d32-b28e-a249ce572d28/adewey_shorttermidentity_Page_04.jpg)
![adewey_shorttermidentity_Page_07.jpg](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/a0913c54-8f3e-4631-b8d7-c3305db836a3/adewey_shorttermidentity_Page_07.jpg)
![adewey_shorttermidentity_Page_08.jpg](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/4c69a65b-67f0-47aa-a1ab-695685c1ffaa/adewey_shorttermidentity_Page_08.jpg)
![adewey_shorttermidentity_Page_09.jpg](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/4236477a-e2a9-4a46-9dfa-823542e458e4/adewey_shorttermidentity_Page_09.jpg)
![adewey_shorttermidentity_Page_10.jpg](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/1718150612892-723NHN7W4E4IAJ17U02Z/adewey_shorttermidentity_Page_10.jpg)
Web Design and example of the Prototype
![MT1.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/1725d111-6822-421a-8e8c-2913d2264684/MT1.png)
![MT2.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/7d74f420-513b-47d9-888b-1a66695a2beb/MT2.png)
![MT3.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/de33ab35-c13d-4c46-b71d-f2e92e9a3670/MT3.png)
![MT4.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/4cccd721-0221-4b5d-b8da-c57f1e95b98b/MT4.png)
![MT5.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/a29fcc47-9d03-4ecf-aacd-78a9645769b2/MT5.png)
![MT6.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/e06a48ed-a3ae-4725-bd02-6f6db8c498b4/MT6.png)
![MT7.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/36270648-0246-464c-8c80-0481b72bd8dd/MT7.png)
![MT8.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/87362d62-1bf8-470a-8fbc-7d33385ecea3/MT8.png)
![MT9.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/e08b0664-c2b7-4626-869d-580888e00c59/MT9.png)
![MT10.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/c74fc836-3ee7-4504-a668-3ca10f94455f/MT10.png)
![MT11.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/367885bc-3439-4d63-ad2a-d62ee1936894/MT11.png)
![MT12.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/1a92dfbe-43b4-4023-bf06-562dac64ce6d/MT12.png)
![MT13.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/85a01d9b-25fa-440b-837d-ba284e494dc1/MT13.png)
![MT14.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/3b7264b4-6118-4fe6-8d22-4670d34ade78/MT14.png)
![MT15.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/606c7662-b474-4c80-8f6e-4bd9d7f853fe/MT15.png)
![MT16.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/c10860f2-cac8-4b73-be45-73286a691634/MT16.png)
![MT17.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/1a66d1bd-ebcb-4744-aff9-b16bb9af7f12/MT17.png)
![MT18.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/8e4396c9-057d-4dc2-ab03-9c5264228d9d/MT18.png)
![MT19.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/286fa560-cf36-4327-bab0-7e5ea011466b/MT19.png)
![MT20.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/5b036426-5f7d-4cde-bdf5-3d5042e141e1/MT20.png)
![MT21.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/e5842052-bf1f-4b4f-b0b8-88c241663949/MT21.png)
![MT22.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/f1e4acfe-64c9-476c-96d6-5b7d178191e5/MT22.png)
![MT23.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/930d1b9d-cfc5-45b6-a1f5-458b7dfc3246/MT23.png)
![MT24.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/7dc40d83-38bf-4254-aa7c-fd232fc8d075/MT24.png)
![MT25.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/f00f73cc-f622-4520-878e-44907425ad5c/MT25.png)
![MT26.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/62997cf6-2297-41ec-a982-a82ddcf51164/MT26.png)
![MT27.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/513147cc-f404-45b5-ad8e-6422a4516acb/MT27.png)
![MT28.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/933f8a54-1069-4946-9d95-cc29b23dd4bd/MT28.png)
![MT29.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/03d3577b-042e-489c-9754-7ac3317caff9/MT29.png)
![MT30.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/dbdf482d-2d26-44d9-9812-bb1388003aa9/MT30.png)
![MT31.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/b1b82a50-5b2c-405e-99d1-0c63f6528d7c/MT31.png)
![MT32.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/ad44fe38-3217-412d-a818-d6794d0da3b5/MT32.png)
![MT33.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/d19b7466-317e-41df-bb2a-e5461b4e31f2/MT33.png)
![MT34.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/e01fef20-5e9d-494d-b589-544932e717e8/MT34.png)
![MT35.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/c0f0b5be-cb34-4551-8fec-592008791477/MT35.png)
![MT36.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/a197b741-7238-4a4a-9aec-3cfd7a1dfc70/MT36.png)
![MT37.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/23cc7764-5ee9-404b-a0cb-a64f668b0e5a/MT37.png)
![MT38.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/5dd05580-6b11-469a-913c-59c612a6dd5b/MT38.png)
![MT39.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/91a44177-5908-4706-8729-2e40e856b3cb/MT39.png)
![MT40.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/502a4c91-15dc-46e4-a4c1-aa91ce2177b0/MT40.png)
![MT41.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/6ae9be88-98b7-47d1-93d5-8fb2a3de8347/MT41.png)
![MT42.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/dc207019-e569-45d4-bf2a-5cb613ac1ccb/MT42.png)
![MT43.png](https://images.squarespace-cdn.com/content/v1/60ec935af285df0105019d6d/d7c4fee3-96e2-4561-b52c-656dd3e16d48/MT43.png)